AUTO OBSESSIVE

MOBILE CAR WASH AND CAR DETAILING

Investors Hub

Operations Plan

Industry Overview:

  • Van Setup: Two fully equipped vans, designed with Chinese technology, for both petrol/diesel operation and comprehensive service delivery.
  • Staffing: Initially, a team of skilled car washers and detailers, with plans for future expansion. Staff will be trained, particularly focusing on homeless empowerment as part of the CSR initiative.
  • Logistics: Efficient route planning and booking systems to ensure timely service delivery across Johannesburg South.
  • Suppliers: Secure partnerships with suppliers of cleaning products, detailing tools, and van equipment.

Market Risks:

  • Competition
  • Economic Downturn
  • Operational Risks
  • Van Maintenance
  • Staffing Challenges

Social Impact Initiative

Empowerment Through Employment: The business will employ individuals from disadvantaged communities, especially homeless people, offering them training and employment in the car wash and detailing industry. This initiative will serve as a cornerstone of the brand’s social responsibility, positioning Auto Obsessive as a business that values people as much as profits.

    Financial Projections (5 Years)

    Revenue Projections:

    • Year 1: R500,000–R1,000,000 (10–50 car washes per week at an average price of R200).
    • Year 2–3: Gradual increase in demand as the brand gains recognition, targeting R2–3 million by the third year.
    • Year 4–5: Expansion into new regions and offering new services, expecting to reach R5 million in annual revenue by Year 5.

    Expenses:

    • Start-Up Costs: Includes van purchase, equipment, initial marketing, and operational costs.
    • Operating Costs: Staff salaries, fuel, maintenance, cleaning products, insurance, and marketing.
    • Profit Margins: Expect initial losses during the first year due to heavy investment in equipment and marketing, with profitability in Year 2.

    Funding Requirements

    Total Funding Needed: R1.5 million

    Purpose of Funds:

    Purchase of two fully equipped mobile car wash vans.
    Staff salaries and training, especially for the CSR initiative.
    Initial marketing and branding efforts.
    Operational costs for the first six months.

    Use of Funds:

    Equipment & Vehicles: R800,000 for two vans, including all equipment for washing and detailing.

    Staff & Training: R300,000 for initial staffing, salaries, and training programs.

    Marketing & Branding: R200,000 for initial marketing campaigns, website development, and advertising.

    Operational Costs: R200,000 to cover fuel, cleaning products, and miscellaneous expenses.

    Conclusion

    Auto Obsessive Mobile Car Wash & Detailing is poised for growth, capitalizing on the increasing demand for convenience, quality, and eco-friendly services. By combining innovation with social impact, the business will not only provide top-tier car care but also make a meaningful contribution to the community, creating jobs and opportunities for the underprivileged.